Monday, 25 September 2017

Advertising week one - QUICK QUIZ

1 – Define 'media'? 

   

2 – What is an hermeneutic code?

   

3 – What is the name of the theorist who discussed semiotic codes?

   

4 – Name 3 semiotic codes

   

5 – What is a binary opposition?

   

6 – What is the name of the theorist who devised binary oppositions?

   

7 – Define textual analysis

   

8 – What is mode of address?



9 – What does lexis refer to?

   

10 – What is the difference between rule of thirds and the Z-line?

   

11 – What does mise-en-scene mean?

   

12 – What is the difference between sans-serif and sans font type?

   

13 – What is one connotation of sans-serif font?

   

14 – What is the purpose of an advert?


BONUS


15 – Name every other person in the class