Thursday 14 May 2020

Videogames 2 - Videogames are a specialised industry

If you get asked to talk about videogames in the exam, there are two main types of question that can come up:

Industry questions


These focus on how the videogame industry is structures, and how it is a specialised industry, and differs from other media industries. These kind of questions are asking for cold, hard facts, and an in depth knowledge and understanding of the industry. 

An example of an industry question is In what ways does the videogame industry use specialised forms of production? Make reference to the Assassin's Creed franchise [12]

Audience questions


These questions will either focus on how producers target and position audiences, or how audiences can respond to media products.

An example of an audience question is In what ways do the producers of videogames address the needs of both mass and specialised audiences? Make reference to the Assassin's Creed franchise [12]

In both instances, you will have an excellent opportunity to demonstrate your knowledge and understanding of how the industry works, and this post/lesson will give you the means to include this.

If you want to check every possible question that could ever come up in the exam, then have a look at the revision guide, which you can find by clicking here. 

What makes games a specialised industry?


A composer at work in Ubisoft's Ivory Tower studio in Lyon, France. This studio is just one of many studios Ubisoft operates, a practice typical of a major videogame publisher and developer


Videogames, like any form of media are totally different from any other industry. They are a specialised industry, and they exist to make money in the most effective manner possible.

Check out this video on how videogames differ from other forms of media, and make notes on how this is the case.


E3 and the role of trade shows in the videogames industry


Sony's area at the 2003 edition of the Electronic Entertainment Expo. Trade shows are vital resources for videogame publishers and developers to show off their projects, and to increase their sales through word of mouth


Watch this video on how videogames are developed and marketed, and make notes. 


The Electronics Entertainment Expo is perhaps the most famous and arguably the most important mainstream videogame exposition in the world. This highly coordinated event allows publishers to show off new games to crowds of journalists and other industry professionals. These trade shows are extensively covered on videogame websites, and streamed live on to YouTube and other streaming services.

Research the history of E3. What is it? What are some significant events? Why is it so important to the videogame industry? And what are some issues with it?


Make sure to include all your notes in a new blogpost, and, to help me find it, it would be great if you could give it the same title as this post. And remember to publish it after you've finished!