Friday 16 October 2020

Media coursework after the music video

 You've finished your music video! And you've done so in the most difficult circumstances in A-level media studies history (probably)! You deserve a pat on the back. 

Before you rest too much though, remember there are two more pieces of coursework to complete. 

The following work must be completed and submitted on or before Friday 23rd October at 16:10

1 - Aims and intentions essay: second draft

  • The aims and intentions essay is a short, one page, 500 word essay
  • In it, you explain what you aim to do, and how you intend to do it
  • Therefore, this essay is to be written in future tense
  • 500 words is not enough to write a normal essay. Therefore, you will be using lots of bullet points
  • You will be marked on your accurate use of media language, and your knowledge of representation, industry and target audience
  • You will make reference to appropriate theories
You hopefully have completed a draft of your aims and intentions. You will now complete a second draft. It is due on or before Friday 23rd October at 16:10.

You can find ALL the information you need to complete this essay by clicking here. This includes a point by point list of what to include, a reminder of the assessment criteria for the music video and magazine, and examples of exceptional aims and intentions essays which were moderated by examiners. Use this information. It will help you!


I also made a video on aims and intentions: watch it!


2 - Preparing for the magazine.


After half term, you will shoot photographs, write copy, and edit a striking magazine.

This magazine will feature the artist you created on the front cover, and will interview them in a double page spread.

You don't get a mark for your music video: you get a mark for your combined music video and magazine. This is why the A-level media coursework is called the cross media production. They are two halves of the same product, both of them promoting your artist.

Task- copypaste the following questions in to a new blog post and answer them:


  • What is the name of your artist?
  • Representation is important to your artist. Who are they keen to represent?
  • Your artist is a celebrity and a style icon. How do they feel about this? What sets them apart?
  • Since your artist is a style icon, what are they going to wear on the front cover of your magazine? JEANS AND HOODIES ARE BANNED. THINK EXCITING. 
  • You artist is targeting a niche audience. How do they do this,. and who is this audience?
  • What is your artist going to wear on the front cover of the magazine?
  • What kind of magazine is interviewing your artist? Are they a music magazine? Fashion? Culture? A hybrid genre? Look back to your notes on independent magazines for some inspiration
  • Think about lexis and modes of address. How does your artist speak? Why?
  • Your artist is interested in intertextuality. What media products (eg films, bands, games, etc) do they make reference to? 
  • What is your artist's ideological beliefs? What are they [passionate about? And how are they going to let the world know?

3 - Taking initial photographs


This can be completed during the last week of half term, and should be finished during the half term holiday. Please start to take appropriate images for your magazine cover and double page spread. We will discuss exactly what you can be doing in our Teams conversations next week!