Assess the main advantages of the internet for your three main texts
Introduction...
...the internet refers to a platform that consists of a vast series of networked computers. This allows users from all over the world to easily share information...
...the internet allows ideologies to be exchanged far more easily than ever before, and musicians take advantage...
...I shall argue that the internet has been essential to my chosen artists, in everything from distributing their music, to cultivating their celebrity status, and also to allowing them to explore merchandising...
Tyler, The Creator...
Tyler, The Creator's extensive use of the internet has seen him develop from a little known vlogger known for his controversial statements to a word famous and deliberately provocative musician. Tyler's...
...video produced by vogue magazine and distributed by Youtube, photoshoot with Kendal Jenner. Allows for increased exposure to girls aged 15 to 25. Example of media synergy...
...new line of shoes, a collaboration with Converse, reported by Kicks on Fire, narrowcasting a specific message to a very specific audience. Allows for revenue from different sources, demonstrating his ability as an entrepreneur...
...music careers can be short, as taste and fashion changes. As audiences buy less and less physical media, musicians must diversify their output...
Tyler, The Creator and Solange Knowles' Instagram feed provides audiences the gratification of voyeurism, and emphasises his celebrity status...
Lady Gaga...
...Lady Gaga's career is arguably winding down for a variety of reasons. Her age, being in it's early 30's is significantly older than most female popstars. Additionally, musical tastes change over time. Lady Gaga's easily identifiable brand of electropop has been used since her first album, the fame was released in 2008...
...makeup brand called Haus Beauty, reported in Teen Vogue magazine. This follows a previous collaboration with Mac makeup, where a portion of the profits were donated to charity. This emphasises the importance of Lady Gaga's central ideology, to help others and to 'just be yourself'...
...Tweets about issues such as cancer demonstrate a completely different ideological prospect to Tyler The Creator...
...appearance on Rupauls' Drag race, broadly aimed at a LGBT audience, allows Gaga to interact with her enthusiastic gay audience...
Thanks P block for your excellent contributions!