Yes, this is the actual exam!
Component one - Media products, industries and audiences
Section A - Analysing media language and representation
Answer all questions
Short answer questions
Briefly define the following terms
Ideology
Intertextuality
Positioning
Lexis
Diametric opposition
Paradigmatic feature [6]
Which two theoretical perspectives have we studied that can be 'credited' to Stuart Hall? [2]
Media language
Choose two of the following advertisements: Tide print advert, Wateraid audiovisual spot advert, Kiss of the Vampire theatrical poster.
How do codes and conventions create meanings in these adverts? Please make reference to the key terms you defined in 'short answer questions [30]
Representation
Explore how ideology is conveyed through the representation in this film poster [15]
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| Promotional poster for Annihilation a 2018 British/American science fiction film distributed by Netflix |