In component 2 section b, you will probably be asked to bluntly and briefly define words. Given that you will be spending one minute per mark in this section (check out this post for more timing advice), you will have to be able to recall the answer instantly. Additionally, other questions throughout the two exams will ask you to make reference to certain concepts, terms, ideas and theories. You must know them all!
Below are a list of key terms that you could be asked to define, or that could be used in the wording of a question, or in some cases are just words that sound cool and that you really should use. But do you know how to define them? Give yourself one minute for each one. Check your answers after. If only there was some place where (almost) every media word was defined for you...
Attract
Convergence
Targeting
Polysemy
Hyperreality
Distribution
Othering
Horizontal integration
Construction
Representation
Scheduling
Institution
Mass media
Synergy
Vertical integration
Promotion
Stereotype
demographics
Hypermodality
Globalisation
Digital technology
Circulation
Target Audience
Regulation
Intertextuality
Anchorage
Majors
Ideology
Mode of address
Multimedia integration
Conglomeration
Appeal
Postcolonialism
TOP TIPS - This list is neither idicitive or Exhaustive. But it's a good start
Another TOP TIP - You've probably noticed that most of the stuff you have to memorise is INDUSTRY based.If this is all a mystery to you, make sure you check out the INDUSTRY THEORISTS