How is Black Panther the product of a mainstream, major studio conglomerate? How do the producers of Black Panther minimise risk and maximise profit? To what extent is Black Panther typical of a mainstream film production? The trailer to Black Panther can be used to help answer all of these questions, so do make sure you watch it frequently for your revision!
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| Black Panther features a range of fantastical and exciting settings, both typical and unconventional of the superhero genre. The central African setting potentially allows the film to target wider audiences, while also engaging pre-existing fans of the franchise |
- Total production budget: 200000000$, a vast amount of money way out of the range of independent producers
- High production values, with an enormous level of polish
- A range of well known and popular actors, including Chadwick Boseman as Black Panther. Famous for being in films such as Jackie Robinson, Captain America and Gods of Egypt, Boseman is a bankable celebrity and has significant star appeal.
- The Marvel Studios ident appeals to the vast pre existing fanbase of marvel films, and increases the film’s popularity among fans
- Huge fanbase of knowledgeable and involved fans who guarantee financial success
- A clear narrative that is easy to follow for a mainstream audience
- Clear and easy to understand narrative and selection of characters. For example, Black Panther is the classic hero archetype. A heroic king, he uses his power to challenge evil
- The elaborate and fantastical costumes clearly have production values
- A variety of exciting locations, including a waterfall in central Africa and the neon cityscape of Seoul in S Korea clearly have high production values
- CGI throughout the trailer, including a shot of BP running up the side of a building
- The soundtrack is of a high quality and has significant production values, with licenced music, pounding bass and drum and a variety of convincing sound effects
- The high production values increase word of mouth, and encourage mainstream audiences to see the film
- Extensive use of CGI throughout the film
- VFX - visual effects
- SFX - special effects
- Practical effects
- CGI - computer generated imagery
- A range of exciting locations, such as the neon cityscape of downtown Seoul and a waterfall in central Africa which requires significant production values
- A range of high profile actors such as Michael B Jordan (The Creed series, Space Jam 2, Fantastic 4), Chadwick Boseman (21 Bridges, Captain America Civil War, Gods of Egypt). These celebrity A-lister stars provide the audience with star appeal, and will pull in pre-existing fans of these actors
- The costumes are elaborate, exotic and striking, and clearly of a high production values
- Use of licenced music is extremely expensive
- The sound quality is of a particularly standard, with extremely high quality bass and sound mixing
- Fast montage and complex editing of trailer, and a range of conventions of successful trailers, including the ‘mic drop’ comedy moment, the car chase sequence, the inclusion of a villain, and walls of bass
- A classic good vs evil narrative
- The Marvel Studios ident is prominently placed at the start, which appeals to a pre-sold audience
Cheers U and R block for the notes!