Thursday 19 April 2018

Does Blue Planet II target a global audience?

"Oops! There he goes again!" - the comical use of lexis provides gratification for even the youngest of audiences














Production values


Budget - The sophisticated use of colour grading connotes a luxurious paradise. Demonstrates the extremely high production values.

Soundtrack composed by Hans Zimmer provides emphasis on the determination of the fish, allowing even non-English speakers an opportunity to enjoy the narrative.

C/U of fish allows audiences the gratification of knowledge and understanding, to demonstrate exactly what the tuskfish looks like. Additionally, provides audiences with the gratification of escapism.

Celebrities


David Attenborough himself, who will be familiar to audiences from Planet Earth, The Hunt, Blue Planet I, Wildlife on One. He is an icon, an idol, an institution

Exotic countries


The clearly flowing montage editing allows the audience to focus on the extravagant setting and mise en scene of The Great Barrier Reef.

Anthropomorphisation


The tuskfish is cute, with the whimsical soundtrack anchoring this reading. Additionally he is "determined" and clumsy (C/U of fish dropping the shell, followed by reaction shot of fish's gormless face). Intertextual reference to slapstick comedy, popular around the world.

Verisimilitude


Lexis - The casual mode of address, "some fish are cleverer than others" allows audiences to identify with the unimaginably posh Attenborough. His clear and well spoken voice is easily understood and recognised around the world.

Simple, straightforward dialogue allows those with even a basic knowledge of English to understand.

Positioning techniques - "It's not easy if you have no hands", positioning the audience with somewhat ridiculous looking fish